вторник, 2 октября 2012 г.

Abbott Laboratories increased profits because of steroid scandal linked with Barry Bonds


One may believe that steroid scandals must have negative influence on pharmaceutical companies that manufacture these drugs. But manufacturers of these preparations find methods to take advantages of various steroid scandals. Thus, pharmaceutical companies utilize them in order to advertise own preparations.
Let take as an example the case of the government and anti-doping officials against the former baseball player Barry Bonds. However one may suggest that this steroid scandal must suppress purchase of some preparations, the reality has displayed opposite things. The pharmaceutical company Abbott Laboratories could take advantage of the case. The company found numerous opportunities to advertise transdermal testosterone because of the accusations connected with Barry Bonds’ doping.
It was confirmed that the former baseball player Barry Bonds utilized the testosterone gel “AndroGel”. Undoubtedly, numerous journalists published news about this case. The pharmaceutical company Abbott Laboratories utilized this public situation and started to advertise this product. Many Barry Bonds’ fans started obtaining and utilizing this gel. This situation influenced on profits of Abbot Laboratories essentially. According to certain sources, the profits of Abbott Laboratories turned out to be great.
Testosterone products are widely recommended and used. Numerous individuals apply them for hormone replacement therapy. The number of steroid prescriptions has enhanced by 90 % during last 5 years. Thus, the number of those that take steroids is growing.
The pharmaceutical company Abbott Laboratories manufactures and sells the testosterone product “AndroGel”. Since other companies noticed that testosterone gel was in high demand, they also began to produce it. Thus, such products, as  AndroDream and Axiron, appeared. While AndroDream is sold by Watson Pharmaceuticals, Axiron is sold by Eli Lilly.
Pharmaceutical companies promote selling their medicines. They affirm that steroids have positive influence on men’s health. Of course, any company comprehends that since many males suffer from insufficient production of testosterone and since these medications are efficient for gaining of muscles and strength, the number of potential customers is great.

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